Content Integration Manager

Job ID 10104901 Location Lake Buena Vista, Florida, United States Business Walt Disney World Resort Date posted Nov. 01, 2024

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Job Summary:

About The Role & Team:

Are you passionate about driving consumer-facing content strategies with direct impact on Walt Disney World product and experiences? Are you a collaborative, partner-focused leader with a passion for thinking strategically and creatively about infusing Disney content and stories into the Guest experience to deliver unparalleled short and long-term results?

At Walt Disney World, we build memories, and as a Content Integration Manager, you will advocate for and champion product content strategies, plans, and initiatives supporting priority consumers, Guest Segments, and business needs, encouraging millions of Guests to experience our Parks and Resorts for years to come. You will lead our site's content integration plans and pivotal initiatives delivering business, Cast, and Guest growth goals, using business analytics, as well as consumer and industry insights and trends, fortifying product relevancy and value.

The ideal candidate is entrepreneurial, inquisitive, confident, a self-directed project manager, and comfortable working with and communicating to leaders at all levels in the organization. If this is you, come join our team!

If selected for this role, you will report to the Senior Manager, Guest Content Integration.

This is a Full-Time position.

What You Will Do:

It’s our mission to deliver commercial product strategies rooted in consumer and business analytics and insights, enhancing profitability and Guest experience in measurable ways—with a future-forward mentality. In this role, you will support the strategic development and execution of products and experiences, ensuring that every detail is thoughtfully considered from inception to launch. By collaborating across the business and managing partnerships, you will play a role in bringing these initiatives to life, all while maintaining a strong focus on audience needs and the evolving landscape of consumer trends. Your efforts will help cultivate an energizing culture of pride, agility, and excellence!

Every single day is energizing as a Content Integration Manager. On any given day you may:

Strive to be a subject matter expert within a dynamic and forward-thinking team responsible for driving content integration innovation and prioritizing multifaceted, often cross-property activations with various key partners including Food & Beverage / Merchandise Lines of Business, Marketing Strategy, Finance, Park Operations, Walt Disney Imagineering and Disney’s Live Entertainment
Create and sustain a data-driven approach, managing site-wide content and experience roadmaps based on prioritized audience needs, household categories, lifestyle and cultural opportunities and associated data and consumer insights
Elevate new, incremental business opportunities related to prioritized content, seasonal opportunities and business needs, by analyzing internal and external trends, performing comprehensive market assessments to evaluate competitive positioning, the needs of future Guests and articulating value drivers
Develop annual strategic plans, supporting actions and delivery roadmaps provide input for Walt Disney World Guest experience investments growing future audience relevancy and addressing generational needs supporting Disney differentiation and long-term business goals
Manage key projects and department pipelines, ensuring they stay on track and meet deadlines, often serving as a primary point of contact between Commercial teams - including plans, executive forums, and collaborative deliverables
Deliver Guest Content Initiatives, including a blend of long-term, seasonal and/or limited-time experiences and product go-to-market / launch plans through successful project management and cross-discipline collaboration
Participate and often lead conceptualization sessions and recurring forums, working closely with cross-functional partners, and building a sophisticated and compelling case to gain support from cross-functional partners and senior leadership
Be a partner of choice integrating across Commercial and influencing Profit & Loss / Line of Business initiatives. Participate in large cross-functional forums as a catalyst for change and champion for strategic alignment contributing inputs and providing solution-based opportunities to further bolster short- and long-term initiatives supporting planned Site growth
Collaborate across the entire Commercial Strategy organization, including Product Strategy, Marketing Strategy, Customer Experience, and Pricing ensuring comprehensive, vetted recommendations

Required Qualifications & Skills:

At least three plus years of proven experience in business development, brand/franchise/account management, finance, marketing, insights/foresight, innovation, strategy, or audience/multicultural planning
Strong financial and analytical acumen that leans into a data-driven approach to identify audience insights and trends, to support strategy and experience recommendations
Proactively identify business risks and opportunities, creating a plan to substantiate planned revenue growth
Experience developing cohesive, succinct and actionable strategies using disparate and sophisticated consumer-led insights from cross-functional sources
Proven track record project managing a large volume of sophisticated work, effectively and efficiently, prioritizing continually to ensure business results are achieved
A creative, entrepreneurial spirit with business development and product strategy experience
High emotional intelligence with a shown ability to build positive relationships, secure agreements and deliver results across various teams
A gift for translating sophisticated problems into elegant solutions, articulating compelling stories
Ability to develop and deliver presentations with poise, confidence and authentic style to senior executive leaders
Understand business workings with Profit & Loss, annual operating plans, and interpreting & communicating data

Preferred Qualifications:

Deep expertise in consumer products, theme parks, and/or resorts industries
Outstanding understanding of The Walt Disney Company franchises and business
Proven leadership capabilities within a matrix organization, especially with the ability to large teams and integrated partners
An entrepreneurial spirit and ability to drive effective risk-taking and big innovative thinking

Education:

Bachelor's Degree in Finance, Economics, Business, Industrial Engineering, Marketing, or other quantitative field or equivalent

Additional Information:

Benefits and Perks: Disney offers a rewards package to help you live your best life. This includes health and savings benefits, educational opportunities, and special extras that only Disney can provide. Learn more about our benefits and perks at https://jobs.disneycareers.com/benefits.

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About Walt Disney World Resort:

Since opening in 1971, Walt Disney World Resort has played an important role in many childhood and family memories. Today, hundreds of millions of guests from around the globe visit this magical place to enjoy a Disney vacation. Through a combination of creativity, innovation and technology, the resort immerses guests in classic Disney tales and new kinds of family entertainment. Drawing from a rich heritage of storytelling, Walt Disney World Resort cast members bring Disney magic to life through unmatched attention to detail and superior guest service.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with Disney Destinations, LLC, which is part of a business we call Walt Disney World Resort.

Disney Destinations, LLC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition, genetic information or disability, or any other basis prohibited by federal, state or local law. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.

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Explore this Location Lake Buena Vista, FL

Lake Buena Vista is home to the Disney Springs retail, dining and entertainment complex, Disney’s Typhoon Lagoon Water Park, Disney’s Lake Buena Vista Golf Course and several resort hotels are located with the City limits.