Senior Social Media Specialist
工作概要:
EspnW, the most-followed social brand covering sports & culture through a women's lens, is seeking a Senior Social Media Specialist to discover, develop, and distribute content across all ESPN social platforms. This role will lead and contribute to both covering women’s sports and expanding ESPN’s overall audience of female fans on social. Primary sports of emphasis include (but are not limited to) women’s basketball, soccer, volleyball, softball and gymnastics. An ideal candidate has a knowledge of the aforementioned sports and brings ideas and insight into how to connect with various communities of women fans. They’ll have a proven mastery of writing and approving social copy under pressure while creating optimized assets for social platforms. The Senior Social Media Specialist will also be responsible for composing comprehensive plans and metrics reports, while collaborating across multiple internal teams. The Sr. Social Media Specialist will report to the Social Media Manager, espnW and will oversee at least one direct report. This position can be based in Bristol, CT, Charlotte, NC, New York, NY, or Los Angeles, CA.
Responsibilities:
- Ideates, creates and posts content (visual, video, text) that is optimized for social platforms, specifically Instagram, X, TikTok, Facebook and Snapchat.
- Manages content planning for various sports and events, assigning work to select peers and social designers.
- Collaborates with internal partners to make social content compelling to a broad audience.
- Edits and approves social posts in real-time for journalistic accuracy, relevance, and tone.
- Maintains proficiency in social media trends and best practices.
- Analyzes performance of social content, incorporates and shares insights with team regularly.
- Actively explores user generated content opportunities to tap into new trends and reach new audiences.
- Generates new ideas for building account engagement and growth across all platforms and accounts, with a special emphasis on the espnW brand.
- Sports happen on nights, weekends, and holidays and those shifts will be regular and required in this position.
Qualifications:
- A minimum of 3 years’ experience working in a fast-paced social media environment with content creation responsibilities or relevant experience.
- A minimum of 2 years’ experience using video editing software (e.g. Final Cut, Premiere).
- A minimum of 2 years’ experience using photo editing software (e.g. Photoshop, InDesign).
- Understands how to connect with and grow an audiences of women’s sports fans across all sports, taking into account elements like voice and representation that are uniquely important to female fans and athletes.
- Skilled in social media comprehension and execution across multiple social media platforms including TikTok, Instagram, X, Facebook, and Snapchat.
- Possess excellent news judgement and verbal/written communication skills
- Strong understanding of journalistic standards.
- Ability to work quickly and juggle multiple tasks during a typical workday.
- Ability to analyze and apply data to decision-making.
- Appreciation and understanding of popular culture that contributes to an understanding of the tastes of ESPN’s social media followers.
- Knowledge of current sports, including teams, players, storylines, and forward-facing media personnel.
Preferred Qualifications:
- Previous brand voice and account launch management.
- Experience using motion graphics or visual effects software (e.g. After Effects).
- Advanced knowledge of the latest social media and tech trends.
Required Education:
- High school diploma or equivalent
Preferred Education:
- Bachelor’s degree or equivalent in Journalism, Communications, Media or related field
#ESPNMedia
The hiring range for this position in New York, NY is $81,918 to $109,890 per year and in Los Angeles, CA is $78,146 to $104,830 per year based on a 40-hour work week. The amount of hours scheduled per week may vary based on business needs. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
關於ESPN:
在 ESPN 工作與其他地方不同。這是因為我們總是尋找新的方式與粉絲互動,無論他們是在甚麼地方、以何種方式接觸體育。我們每天都在做沒有人做的事情,這一切都是在一種充滿活力的文化中,不斷地堅持不懈,並且不斷地超越自我。當您的團隊擁有最新的技術、突破傳統的想法和世界級的人才時,每一天都是非同尋常的。
關於 The Walt Disney Company:
Walt Disney Company 連同其子公司和聯營公司,是領先的多元化國際家庭娛樂和媒體企業,其業務主要涉及三個範疇:Disney Entertainment、ESPN 及 Disney Experiences。Disney 在 1920 年代的起步之初,只是一間卡通工作室,至今已成為娛樂界的翹楚,並昂然堅守傳承,繼續為家庭中每位成員創造世界一流的故事與體驗。Disney 的故事、人物與體驗傳遍世界每個角落,深入人心。我們在 40 多個國家/地區營運業務,僱員及演藝人員攜手協力,創造全球和當地人們都珍愛的娛樂體驗。
這個職位隸屬於 ESPN Productions, Inc,其所屬的業務部門是 ESPN。
ESPN Productions, Inc 是提供平等就業機會的僱主。求職者都會獲得聘僱考量的機會,不分種族、宗教、膚色、生理性別、性傾向、社會性別、性別認同、性別表達、原國籍、血統、年齡、婚姻狀態、軍人或退伍軍人身份、醫療狀況、遺傳資訊或殘疾狀況、或者聯邦、州級或地方法律所禁止的其他任何基本特徵。Disney 提倡讓所有人的想法和決策都有助我們發展、創新、創造最好故事的商業環境,並與瞬息萬變的世界息息相關。
我們將根據適用法律考慮聘用具有案底的合資格求職者。
就業申請的殘疾便利安排
The Walt Disney Company 及其聯營公司是推動平等就業機會的僱主,歡迎所有求職者,包括殘疾人士及殘疾退伍軍人。如你是殘疾人士,並需要合理便利安排以搜尋職位空缺或申請職位,請將要求發送至Candidate.Accommodations@Disney.com。本電郵地址不擬用於一般僱傭查詢或通訊。我們只會回應與網上申請系統殘疾人士無障礙功能相關的要求。
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