Assistant Business Manager
工作概要:
1) PRINCIPAL RESPONSIBILITIES
- Lead and grow the “FHBP Categories” of Taiwan consumer product licensing business in achieving of annual revenue target.
- Take lead in strategic planning, partnership building, and high standard of execution with licensee and cross-functional teams.
- Ensure licensees have full understanding and are complying with Disney’s business standards.
- Work with licensee and product development team to develop products ride on consumer trend and maximize our portfolio.
- Work with licensee and finance team on target setting, forecast tracking, report collection and contract management.
- Work with marketing team to guide licensee on driving consumer engagement, promotion, and in-store merchandising.
- Play a key role to build and maintain a close relationship and partnership with licensees.
2) DETAILED DESCRIPTION OF ALL RESPONSIBILITIES
Strategic Management
- Develop a business plan to identify priority, issue, growth drivers and action plan.
- Demonstrate deep expertise in the FHBP categories to support licensee to unlock growth through various levers (product, channel, consumers… etc.).
- Identify white space based on data and established markets’ experience to grow new business and maximize the FHBP Categories.
- Work collaboratively with Product Development and Marketing team to provide one-stop solution to licensees.
- Connect with the best practice from global and regional team to inspire local licensee with the new trends and opportunities.
Finance
- Responsible for the assigned licensee target setting and revenue forecast.
- Responsible for collection of royalty statements & reports.
- Responsible for the administration and execution of the contract.
Product Development
- Liaise with Product Development team to ensure products are consistent with category plan and ongoing product quality improvement program.
- Assist where needed licensee’s product / artwork approvals on the system with Product Development team.
Marketing
- Infused with marketing knowledge and creativity in coordination with Marketing Teams to support licensee on consumer engagement, promotion and in-store activations.
- Connect with the best cases and new trend from global and regional team to inspire local licensee.
- Proactively search for consumer trend, new products and marketing campaign to stimulate new ideas for licensee.
- Ensure licensees implement the Disney branding and visual merchandising programs including all appropriate marketing approvals.
Licensing
- Coordinate with DCP ILS Compliance Group to ensure licensees comply with Disney’s labor standards.
- Coordinate with DCP Product Integrity Group to ensure licensees comply with Disney’s quality and safety requirements.
- Coordinate with Product Development Teams to ensure licensees have 100% approvals for all products launched to the market.
- Ensure licensees’ thorough understanding and compliance of Disney’s contract, terms and conditions.
- Ensure licensees complied with Disney brand management guideline and get approvals on the materials for marketing and retail promotions.
5) REQUISITE QUALIFICATIONS AND EXPERIENCE
Education & Training
- University graduate and above, preferably Marketing or Business Commerce.
- Fluent in English speaking and writing.
- Proficiency in MS Word, Excel, and PowerPoint.
Working Experience
- Minimum of 5 years of experience in the Consumer Products industry, specifically in sales, business development, marketing, or retail management roles.
- Experience in business development within the FHBP industries is a plus.
- Prior experience working in an international company is preferred.
Personal Attributes
- Result-oriented, capable of thriving under pressure in a fast-paced environment.
- Self-directed and proactive, adept at starting things from scratch.
- Creative and agile in finding solutions amidst ambiguity and change.
- Strong interpersonal and communication skills to work with multiple stakeholders.
- Exhibits a positive, energetic, passionate, and can-do attitude.
關於Disney Experiences:
Disney Experiences 透過世界各地的主題公園、度假村、郵輪、獨特的度假體驗、產品等,將迪士尼故事和特許經營權的魔力帶入生活。迪士尼在旅遊業中大放異彩,在美國、歐洲和亞洲擁有六大度假勝地;一流的郵輪航線;廣受歡迎的度假擁有權計劃;以及屢獲殊榮的家庭探險導遊業務。此外,迪士尼的全球消費品業務還包括全球領先的授權業務、全球最大的兒童出版品牌、全球最大的跨平台遊戲授權商之一,以及遍佈全球和網絡的迪士尼商店。
關於 The Walt Disney Company:
Walt Disney Company 連同其子公司和聯營公司,是領先的多元化國際家庭娛樂和媒體企業,其業務主要涉及三個範疇:Disney Entertainment、ESPN 及 Disney Experiences。Disney 在 1920 年代的起步之初,只是一間卡通工作室,至今已成為娛樂界的翹楚,並昂然堅守傳承,繼續為家庭中每位成員創造世界一流的故事與體驗。Disney 的故事、人物與體驗傳遍世界每個角落,深入人心。我們在 40 多個國家/地區營運業務,僱員及演藝人員攜手協力,創造全球和當地人們都珍愛的娛樂體驗。
這個職位隸屬於 The Walt Disney Company (Taiwan) Ltd.,其所屬的業務部門是 Disney Experiences。
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