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Analyst, Content Planning & Analysis

Job ID 10107917 Location Burbank, California, United States Business Disney Direct to Consumer Date posted Dec. 24, 2024
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Job Summary:

Disney Entertainment (DE) is one of the three major business segments of The Walt Disney Company, consisting of Disney's entertainment media and content businesses, including its motion picture film studios, Disney General Entertainment Content, streaming services, and international media businesses.  

 

The Content Planning & Analysis team works cross-functionally across Disney Entertainment (DE) segment finance teams, direct-to-consumer strategy, data analytics, research, operations, marketing, and programming to translate DTC data (Disney+, Hulu, and Hotstar) into financial decisions regarding the production and acquisition of shows and films. The team works closely with senior leadership to provide strategic insights and help inform critical business decisions for the streaming and content businesses. 

Job Summary: 

The Analyst, Content Planning & Analysis will be responsible for analytically evaluating investment and performance of the content on the various Disney Streaming platforms (Disney+, Hulu, and Hotstar) and across multiple distribution windows. This role will work on projects involving different content categories/genres and portfolio level analyses, content engagement, third party licensing deal valuations, distribution and windowing decisions, and executive-level reporting for leaders in Walt Disney Studios (WDS). The role will also contribute to the development and application of analytical methodologies and KPI tracking, for evaluating the performance of content. The Content Planning & Analysis team collaborates closely with stakeholders from Walt Disney Studios, and with finance, strategy, data analytics, research, and operational marketing and scheduling teams. 

Responsibilities and Duties of the Role: 

  • Conducting analyses of title-level and portfolio content performance (generally using Excel to manipulate and interpret large sets of data)  - 30% 

  • Creating presentations that summarize analyses about title expectations and performance, and insights on portfolio/brand/genre performance - 25% 

  • Building models to inform deal valuations, greenlight decisions, and windowing strategies  - 15% 

  • Developing and updating title performance forecasts - 15% 

  • Maintaining standard datasets and presentation materials, such as weekly content categorization and quarterly title rankers  - 15% 

Required Education, Experience/Skills/Training: 

  • 4-year degree in relevant fields  

  • At least 1 year of work experience preferably in finance/strategy roles at media /technology companies, or other quantitative fields 

  • Highly analytical and strong, effective communicators who can also thrive in fast-paced and high-pressure environments 

  • Possess intellectual curiosity, focus on generating results and exhibit the highest personal and professional standards of integrity 

  • Must be motivated, disciplined, flexible, and be able to work effectively in collaborative and autonomous environments 

  • High aptitude and enthusiasm for complex problem solving utilizing financial modeling and analysis, including highly advanced Excel modeling skills  

  • Familiarity with statistical concepts and analysis 

  • Fluency in building visualizations of complex data sets 

  • Effective at writing, facilitating, and presenting analyses, and proficient with PowerPoint slide building  

  • High EQ and professional maturity, with demonstrated ability to engage at an executive level 

  • Demonstrated interest in the entertainment and/or tech industries 

  • Prior experience in Media/Entertainment is a plus, but not a prerequisite. 


The hiring range for this position in Burbank, CA is $ 94,200.00 to $ 115,000.00 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

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About Disney Direct to Consumer:

Disney’s Direct to Consumer team oversees the Hulu and Disney+ streaming businesses within Disney Entertainment helping to bring The Walt Disney Company’s best-in-class storytelling to fans and families everywhere.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with Hulu, LLC, which is part of a business we call Disney Direct to Consumer.

Hulu, LLC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition, genetic information or disability, or any other basis prohibited by federal, state or local law. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.

DISABILITY ACCOMMODATION FOR EMPLOYMENT APPLICATIONS

The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position, email Candidate.Accommodations@Disney.com with your request. This email address is not for general employment inquiries or correspondence. We will only respond to those requests that are related to the accessibility of the online application system due to a disability.

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