Manager, Sales Enablement

工作 ID 10103512 地點纽约, 纽约州, 美國 / 圣莫尼卡, 加利福尼亚州, 美國 有意工作的公司 Disney Entertainment 日期已公佈 Nov. 14, 2024

申請

工作概要:

Disney Advertising is responsible for advertising sales and integrated marketing for The Walt Disney Company’s entertainment and sports offerings through linear, digital, social, audio and ad-supported streaming businesses. This includes ABC, ABC News, Disney+, Disney Channels Worldwide, Disney Digital, ESPN Networks, ESPN+, Freeform, FX, National Geographic, Hulu, and its eight ABC-owned local stations.

The Sales Enablement teams’ mission is to provide unified client service experience with ease and automation to more effectively drive revenue. We are a group of creative problem-solvers and collaborators, who aren’t afraid of the unknown. We love to learn, and we ask smart questions to devise viable, revenue-driving solutions in this fast-paced, dynamic environment.

Job Summary:

The Manager of Programmatic enablement will specifically be responsible for driving growth and transformation in sales automation and reports to the Sr. Manager, Automation, Sales Enablement. They will own the end-to-end intake and enablement for all programmatic and automation solutions which is a key area of growth for the overall sales business. Our enablement team finds solutions for business automation needs through gathering business intel and requirements that meet pillars of ad sales strategy and marketplace demand. The right person for this role will have excellent leadership skills and experience, the ability to translate business needs into technical requirements, a high technical aptitude, and strong analytical skills with the ability to work cross functionally and complex situations into simple terms.

Responsibilities and Duties of the Role:

Requirement gathering

Capture business needs and requests from internal sales stakeholders that reflect qualitative and quantitative feedback along with marketplace insights and trends.
Subject matter expert of programmatic and automation technical systems and internal tools to inform business requirements for enhancement, improvement, or new capabilities.
Primary business liaison with 3rd party vendors who enable automation services. Responsible for collaborating with ad platform technology teams to prioritize sales needs and roadmaps for those partnerships
Keeping up to date with emerging new industry partners, identifying those with benefit, scaling the opportunity, and helping advise on implementation

Intake and Implementation

Translate all business needs gathered into product requirements to intake and collaborate with the ad technology and product teams on delivery and development.
Help manage complex multi departmental executions in conjunction with the ad platform team and communicating back to internal sales leadership on project timelines and status.

Post launch communication

Post technical delivery support through communicating, organizing, and clearly documenting final product capabilities, use cases, etc. for product marketing.
Support Product Marketing in developing positioning and materials for marketplace or sales
Develop materials for training and development for internal users

Overall automation and programmatic support

Primary internal programmatic expert for the sales team who can provide insights and knowledge to inform internal stakeholders of all levels as needed.
Provide additional enablement end to end support and management of other automation initiatives beyond programmatic.

Required Qualifications:

5+ years prior experience in any of the following fields: sales enablement, programmatic operations, digital product management, ad technology, platform management, media consulting, or similar
Advanced technical understanding of programmatic ad technology
Marketplace knowledge of programmatic vendors, capabilities, and trends
Proven ability to do quantitative and qualitative analysis and synthesizing results into strategy and presentation
Highly skilled in excel and can pivot, analyze, and summarize data pulled
PPT and/or Keynote skills with the ability to craft concise and professional executive facing business presentations
Experience building and tracking workstreams using Atlassian’s online confluence and JIRA tools.
Leading or helping to create go to market and learning and development training materials for technical products preferably within the programmatic field.
Ability to work in a highly matrixed environment where you can effectively communicate and collaborate with peers and senior leaderships as well as cross departmentally.
Fluent in both “business” and “technology” styles of communication with the effective ability to translate and communicate between the two.
Extremely detailed oriented with the ability to independently manage, track, and prioritize many complicated projects and workstreams simultaneously.
Proficient working remotely through organizing and running Zoom calls, presenting virtually, collaborating via online tools such as G-suite, etc.
Solutions oriented who doesn’t get roadblocked by business challenges and instead persists and collaborates on finding solutions.
Proactive, inquisitive, and passionate about asking questions, learning more, and questioning the status quo.
Someone who is self-motivated, takes initiative, and thrives working independently in a highly complex fast paced organization.

Preferred Qualifications:

Programmatic operations with hands on keys trafficking and reporting experience at SSP, DSP, agency, or publisher.
Knowledge and or working experience of Google’s programmatic end to end pipes (GAM, AdX, DV360)
Experience working in Digital Ad Servers and Ad Sales Management Systems
Experience working with multiple digital sales industry standard measurement providers (Nielsen, MOAT, etc)
Proficient in media math
Working experience or technical knowledge of data platforms
Knowledge of IAB standards and guidelines
Product management experience leading complex technical projects within the digital advertising industry.

Preferred Education:

Bachelor’s Degree

#DisneyAdvertising

The hiring range for this position based in New York is $130,800 to $159,800 per year and in Santa Monica, CA, the hiring range for this position is $124,900 - $152,500 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

申請

關於Disney Entertainment:

在 The Walt Disney Company (Corporate)，你會看到公司強大品牌背後各業務如何融會交流，建構出全球最創新、影響深遠和備受尊崇的娛樂公司。作為企業團隊的一份子，你將會與推動策略以讓The Walt Disney Company穩佔娛樂界頂尖地位的世界精英領袖一同工作。與其他具有創新精神的思想家惺惺相惜，同時讓這個世界上最偉大的故事敍述家為全球各地千百萬家庭締造回憶。

關於 The Walt Disney Company:

Walt Disney Company 連同其子公司和聯營公司，是領先的多元化國際家庭娛樂和媒體企業，其業務主要涉及三個範疇：Disney Entertainment、ESPN 及 Disney Experiences。Disney 在 1920 年代的起步之初，只是一間卡通工作室，至今已成為娛樂界的翹楚，並昂然堅守傳承，繼續為家庭中每位成員創造世界一流的故事與體驗。Disney 的故事、人物與體驗傳遍世界每個角落，深入人心。我們在 40 多個國家/地區營運業務，僱員及演藝人員攜手協力，創造全球和當地人們都珍愛的娛樂體驗。

這個職位隸屬於 Disney Advertising Sales, LLC，其所屬的業務部門是 Disney Entertainment。

Disney Advertising Sales, LLC 是提供平等就業機會的僱主。求職者都會獲得聘僱考量的機會，不分種族、宗教、膚色、生理性別、性傾向、社會性別、性別認同、性別表達、原國籍、血統、年齡、婚姻狀態、軍人或退伍軍人身份、醫療狀況、遺傳資訊或殘疾狀況、或者聯邦、州級或地方法律所禁止的其他任何基本特徵。Disney 提倡讓所有人的想法和決策都有助我們發展、創新、創造最好故事的商業環境，並與瞬息萬變的世界息息相關。

就業申請的殘疾便利安排

The Walt Disney Company 及其聯營公司是推動平等就業機會的僱主，歡迎所有求職者，包括殘疾人士及殘疾退伍軍人。如你是殘疾人士，並需要合理便利安排以搜尋職位空缺或申請職位，請將要求發送至Candidate.Accommodations@Disney.com。本電郵地址不擬用於一般僱傭查詢或通訊。我們只會回應與網上申請系統殘疾人士無障礙功能相關的要求。

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