Associate Manager, Consumer Insights
仕事内容:
Responsibilities
- Ownership of entire in-resort customer satisfaction survey measurement on a continuous basis. From translating business questions into survey response, project management, data checking, insight generation, collaborating on data weighting through to report preparation.
- Develop and lead the execution of customized studies about guest behaviors, park operations, food and beverage, merchandise, or revenue driver offerings, to help fine-tune sales and operational strategies for different departments.
- Conduct data analysis and generate insights for continuous KPI monitors for company-wise usage. Manage to integrate results of satisfaction studies and other sources of information, and support to make actionable recommendations to facilitate decision making across the organization.
- Prepare and communicate result reports to leadership and different departments on regular basis.
- Collaborate with key internal partners including resort operations, food & beverage, merchandise, revenue management and marketing etc. to design strategic measurements and ensure information is shared in an accurate and systematic way.
- Closely coordinate with internal CI team members on seamless delivery of different survey projects. Working to develop dashboarding capabilities to disseminate data and insight across the business.
- Identify potential enhancements in data collection and reporting process, support in systematic testing of new data collection methodologies and coordinate the implementation of potential new methodologies for in-resort surveys.
Requirements
- Bachelor’s degree in marketing, communications, applied mathematics, statistics, business or social sciences. Advanced degree in relevant disciplines is a plus.
- Keen interest and good understanding in Travel and Entertainment industry is essential.
- Minimum 6 years of equivalent working experience in leading and executing end-to-end quantitative customized research, experience on continuous tracking studies and handling technically complex projects is highly preferrable.
- Solid working experience gained from consumer insights or quantitative department of international research agencies. Experience from client side or qualitative project is a plus.
- Strong data mining and interpretation skill, able to integrate different sources of information and translate large data sets into actionable insights, and present in a user-friendly way even for non-technical audiences.
- Strong interpersonal and communication skill with experience of “client-facing” role, able to collaborate with different stake holders and articulate technical findings/criteria with others.
- Self-motivated, positive and agile, able to manage priorities and time effectively.
- Proficient in written and spoken English, Cantonese and Mandarin.
- Excellent skill on Microsoft Office and data manipulation (e.g. Macros). Knowledge in VBA, data visualization tools (e.g. Power BI) and programming (e.g. SQL, Python) is advantage.
HKProfessional #LI-AI1
Hong Kong Disneyland Resortについて:
香港ディズニーランド・リゾート(Hong Kong Disneyland Resort)は、年代やバックグラウンドを問わずすべてのゲストに唯一無二の忘れられないディスニー体験をお届けします。お気に入りのディズニー(Disney)の物語やキャラクターであふれる香港ディズニーランド・リゾート(Hong Kong Disneyland Resort)。数々の栄誉を誇るユニークなアトラクションやエンターテイメントを集めた8つのテーマランドをすみずみまで探索しましょう。アドベンチャーを締めくくりは、リゾートのラグジュアリーなディズニー(Disney)ホテルでどうぞ。この魔法は、リゾートの中だけに留まりません。香港ディズニーランド・リゾート(Hong Kong Disneyland Resort)は、社会の幸福に深関心を寄せる地域コミュニティの献身的なメンバーとして、困窮している家族を支援し、子供たちと家族の創造性を高め、環境保護を奨励し、より健康的な生活を促すコミュニティサービスプログラムを通じて、魔法の輪を広げています。
The Walt Disney Company について:
The Walt Disney Companyは、その子会社・関連会社とともに、多様性あふれる国際企業として、Disney Entertainment、ESPN、Disney Experiencesの3事業を柱に、ファミリー向けエンターテインメントとメディアの世界をけん引しています。1920年代に小さなアニメ・スタジオとしてスタートしたDisneyは、今日のエンターテインメント業界において卓越した存在となりました。ディズニーは今後も、子供から大人まで、ご家族のだれもが楽しめる一流の物語や体験を生み出し続けます。Disneyのストーリーやキャラクター、体験は、世界中のあらゆる場所の消費者やお客様に届けられています。当社は40カ国以上で、従業員とキャストメンバーが一丸となり、世界的にも地域的にも歓迎されるエンターテインメント体験を創出しています。
このポジションはHK International Theme Parks Limitedという事業部門の一つであるHong Kong Disneyland Resortでのお仕事です。
求人応募における障害者への配慮
ウォルト・ディズニー・カンパニーと関係会社は、「雇用機会均等」企業であり、身体障害者や障害のある退役軍人をはじめ、あらゆる求職者の応募を歓迎します。障害を抱え、求人探しや応募のために妥当な宿泊施設が必要な場合は、メールにてご要望をお知らせください(HKDL.Candidate.Accommodations@Disney.com宛)。このメールアドレスは、通常の雇用照会や連絡用ではありません。障害を理由とするオンライン応募利用に関するご要望にのみ対応いたします。
技術的な問題がある場合は、「よくあるご質問」をご覧ください。
関連性の高い求人
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